Nationwide In-Store Video Advertising
94 Million+ Impressions every year at the following locations nationwide: Kroger • Walgreen's • Chevron • Western Union
During my time at CoolerX, I had the opportunity to animate for some of the largest campaigns in retail. The goal was to sell the products, of course, but to also keep the customer experience in mind. Something eye grabbing but not overwhelming.
In-store video advertising does more than tell stories in a way images can't, they are the last thing a customer sees before purchase, measurably influencing the seller's ROI.
Role: Direction, Animation
Clients: Kraft • Kellogg's • Frito-Lay • Chobani • Talenti • Evolution • Benihana • Blue Triton • Haagen-Dazs
